Visitors
Find it faster, enjoy the visit more.
- Find what they need faster
- Navigate with greater autonomy
- Services, offers and accessible routes
- Enjoy a more relevant visit
Shopping Centers
Spatial AI for next-generation shopping centers. Allway answers every shopper, guides them in AR to the right store and shows your team what they came for.
Visitor intent gets lost inside the mall.
- 01 · Visitors
Lost intent
Shoppers need a quicker, clearer way to find and reach what they are looking for.
- 02 · Operators
Invisible demand
Visitors’ questions, movement and unmet needs are difficult to understand at scale.
- 03 · Retailers
Missed store visits
High-intent shoppers are not always connected with the most relevant stores and services.
The gap between intent and arrival is where commercial value disappears.
Allway combines AI and augmented reality to complete the entire journey, from the question in a shopper’s head to the store they walk into.
Mall operator
See every journey, own the channel.
- Improve the end-to-end experience
- Understand intent, routes and friction
- Own a new communication channel
- Create new revenue opportunities
Retailers
Be found at the moment of intent.
- Be discovered at the moment of intent
- Reach visitors looking for relevant products
- Activate offers and campaigns
- Measure engagement and interest points
For visitors
Ask. Act instantly.
Every visitor gets a personal mall assistant, in their pocket, in their language.
01 / 06
Ask naturally
Visitors ask in their own words and their own language, by text or voice, and get instant answers drawn only from the mall’s own directory, hours and services.
A blind visitor walking a Barcelona shopping center on their own, guided by Allway and our White Jacket: haptic cues across the torso, voice instructions and step-free routes. Every visitor, every ability, the same freedom to explore.
Accessibility at AllwayFor malls
Customized to your venue.
0%
Your brand
Name, visual identity, content and experience that match your venue, not ours.
Central operator console
Manage the venue, monitor performance, update content and launch campaigns from one place.
Integrated with your tools
Connects with your directory, CMS and channels, or lives inside your own app through our SDK.
Data analytics
Search intent, routes, dwell time and campaign results in live dashboards, with exports to your BI stack.
Premium modules
Retailer campaigns, custom AR experiences and assistive hardware, switched on when you need them.
- Retail campaigns
- Custom AR experiences
- White Jacket
Unleash the power of mall intelligence.
Allway ConsoleToday7D30D Live
Active visitors0↑ 6.2%
Active routes0↑ 12%
Completion0%
Visitor activityPeak 20:00 · 1,284
Food court campaign · +18%
10:0013:0016:0019:0021:00
Top destinations
Search intent
Friction signals
?12 unanswered“pharmacy”, “kids area”
↺8 reroutesLift B closed
×3 abandonedLevel −1 parking
Aggregated by default. Personalisation only with a clear purpose, transparency and valid consent.
A new revenue stream: offer paid campaigns at the exact moment visitors choose where to go.
Sponsored destinations and offers.
Measured from impression to visit.
Three ways to monetise, one channel.
Every question a visitor asks is a moment of intent. This is what those moments can be worth to your mall.
- 01
Route visitors to relevant stores
When a visitor asks for shoes or a coffee, retailers can be the suggested destination.
Pay per routed visit€0.50 – 1.50 per visitPer year€12k – 110k - 02
Sponsored destinations and retailer campaigns
Events, offers and contextual messages shown at the moment of intent, with measured results.
CPM and sponsorships€15 – 30 CPMPer year€10k – 40k - 03
Gamified and immersive AR experiences
Branded 3D content, window activations and games along the visitor journey.
Sponsored activation€5 – 20k per campaignPer year€10k – 60k
Frictionless entry points.
Visitors start from whatever is in front of them. The camera turns into AR guidance in seconds, and our visual positioning does the work without beacons in the building.
- 01 On site
QR codes
Scan at the entrance, a lift or the car park and start exploring instantly. No download, no registration.
- 02 Any browser
Direct web access
The full assistant and AR navigation from a link, on any modern phone. Share it on your website, socials or tickets.
- 03 Your channels
Your app or ours
Use the Allway app, or embed navigation in your own app with our native SDK for iOS and Android.
- 0
- downloads to start from a QR or link
- 0
- beacons or hardware in the building
- 5 cm
- visual positioning precision
- Days
- from scan to go-live, not months
Built alongside the leaders of mobility, accessibility & innovation
Let’s turn one visitor journey into measurable impact.
Book a demo and we’ll show you what Allway can prove in your shopping center.
Talk to our team
Reach out directly, or tell us about your venue using the form.
[email protected]Barcelona, Catalonia